1931/04 — Cover design by John LaGatta.
Complete contents from the contents page is as follows:
ARTICLES:
FICTION:
SHORT FEATURES:
Interesting People:
Notable advertising in this issue is as follows: “Swing Along” ad for Camel Cigarettes, Metropolitan Life Insurance Company ad is illustrated by James Montgomery Flagg, Hugh Trevor for Lux Toilet Soap*, Hoover Vaccuum Clener ad illustrated by Arthur William Brown, beautiful color ad for the new Ford Victoria, Chesterfield Cigarettes ad illustrated in color by J. Knowles Hare, Babe Ruth in a 2/3 page ad for Equitable Life Assurance Society of the United States*, and a Wheaties ad on the back cover. (Note ads that are smaller than a full page are marked with an asterisk (*))