1952/07/29 -- Cover photographs are credited as follows: Pier Angeli by John Vachon; Sal Maglie from Keystone; Criss-Cross Sweater by Michael Vaccaro

Contents as taken from this issue's index are as follows:
THE NATION:

  • New York, N.Y.
  • The Democrats by Fletcher Knebel
  • Whirly Birds about helicopters
  • The Role of Modern Woman by The Most Reverend Fulton J. Sheen, D.D.
  • Jack Wilson's Washington
  • THE WORLD:

  • There Is Nothing Like a Dane
  • High Tension in South Africa
  • LOOK Reports - Must We Fear a Germ War?
  • SCIENCE AND HEALTH:

  • "Calling Dr. Bradley"
  • SPORTS:

  • Maglie - They Call Him Unfrivolous Sal by Tim Cohane about Sal Maglie
  • Hercules Puts the Shot featuring shot-putter Jim Fuchs
  • ENTERTAINMENT:

  • Pier and Marisa featuring sisters Pier Angeli and Marisa Pavan
  • ART:

  • Czermanski
  • FASHIONS AND BEAUTY:

  • Knitting the 5-Way Loop
  • Elegance from Asia
  • MEN'S FASHIONS:

  • Will Men Buy These
  • FOOD AND HOME LIVING:

  • The Changing Tomato
  • OTHER DEPARTMENTS:

  • LOOK Behind the Scenes
  • Letters and Pictures to the Editors
  • LOOK Applauds
  • Photoquiz
  • Photocrime