1939/10 - Cover illustrated by Horace Gaffron

Contents are as follows:

  • The Editor's Page: Business as Usual

    • Fiction:

  • "High Noon" -- Part 1 of 5 -- by Clara Wallace Overton and illustrated by Jon Whitcomb (this isn't a Western)
  • "Taken for Granted" by Doris Peel and illustrated by Mortimer Wilson
  • "So This Is Linda" by Mary Hastings Bradley and illustrated by Michael Dolas
  • "Road to Folly" -- Part 2 of 5 -- by Leslie Ford and illustrated by John Alan Maxwell
  • "Tell Me, Is There Someone?" by Barbara Aldrich and illustrated by Alfred Parker
  • ""Lights Out of Darkness" by Gordon Malherbe Hillman and illustrated by J. Karl
  • "Level Landings" by Max Brand and illustrated by Alfred Parker
  • "Vigil in the Night" -- Part 6 of 6 -- by A.J. Cronin and illustrated by Pruett Carter

    • Special Features:

  • Never a Dull Moment! by Cornelia Otis Skinner
  • Facts and Fiction by The Staff
  • The Movie Forum by Mary Hamman
  • Dental Cruelty by Grace P. Smith
  • Jon Whitcomb
  • Directors of Destiny by Jerry Allen
  • Growth Without Soil by Gail Brown
  • Down Under by Faith Baldwin and illustrated by Stevan Dohanos about New Zealand
  • Drivers Who Drink by Dr. Howard W. Haggard
  • Are You the New Girl? by Henrietta Ripperger

    • The Institute:
    Edited by Katharine Fisher

  • Billy's Halloween Party
  • Parties With an October Tang
  • Keep Your Home from Burning
  • Mexican Dishes for American Meals
  • "I'd Like to Know How to Cut Food Costs?"
  • Playing a No-Run Game in Hosiery

  • Because you Like Nice Floors
  • Visits to the Grover

    • The Studio:
    Edited by Helen Koues

  • Light -- Important to Sight
  • Good Modern Goes Anywhere
  • The Three-Purpose Room
  • More Room in Your Closet
  • Good Housekeeping's Gimbel House

    • Fashions:
    Edited by Martha Stout

  • Paris News
  • Basic Black
  • Mother Answers Back
  • Modern Bo-Peep Has Found Her Sheep
  • That Good Little Dress
  • Make Your Own--

    • The Beauty Clinic:
    Edited by Ruth Murrin

  • A New Idea in Lipsticks
  • Skin Savers
  • We Test and Tell

    • Good Housekeeping Bureau:

  • "An Apple a Day--" by Dr. Walter H. Eddy

    • Babies, Needlework:

  • Preparing for the New Baby by Dr. Josephine H. Kenyon
  • Nursery Delights by Anne Orr

    • For the Children

  • The Story of Pinocchio -- Part 1 -- Walt Disney -- Takes up parts of 12 pages including 2 full pages that are in color
  • Canyon Kiddies by James Swinnerton

    • Poems:

  • "Intercession" by Mary Elizabeth Counselman
  • "Bunny Eyes" by Dixie Willson
  • "No Time for Doubt" by Eleanor Graham
  • "Plains Song" by Helen Topping Miller
  • "Neighbor's Mary" by Nancy Byrd Turner