1928/10 -- Complete contents taken from the contents page and from paging through this issue:
ARTICLES:

  • "What Education Means to Me" by John Erskine
  • "Popular Beliefs About Animals" by Dr. W. Reid Blair and illustrated by Herman Palmer
  • "What Is Happening to the American Family?" by Harry Emerson Fosdick with portrait by William Oberhardt
  • "Upton Close, the Man Who Cannot Stay Still" by Mildred Harrington with drawings by William Stevens
  • "Try Giving it Up" by M.K. Wisehart with drawing by B.J. Rosenmeyer
  • "Champion White Water Pilot of the North" by Barrett Willoughby with drawings by Adolph Treidler
  • "Why the Mills Boys Did Not Leave Home" by Frank Parker Stockbridge
  • "De-Bunking the Glands" by Albert Edward Wiggan
  • "Kate Gleason's Adventures in a Man's Job" by Helen Christine Bennett
  • "Your Cousin Mehitabel" by Don Marquis and illustrated by Norman Price
  • "My Last Hope for Freedom Has Flown" by W.O. Saunders and illustrated by Harry Townsend
  • "Don't Short Change in the Little Things in Life" by Edgar A. Guest
  • "Autumn" by Archibald Rutledge and illustrated by Thomas Fogarty

    • FICTION:

  • "The Bishop Murder Case" -- A Novel -- Part I -- by S.S. Van Dine and illustrated by H.M. Stoops
  • "The Stronger Voice" by Edmund Ware and illustrated by Gayle Hoskins
  • "Dot Rushes In Where Wisom Fears to Tread" by Fannie Kilbourne and illustrated by T.K. Hanna
  • "Scattergood Compounds a Felony" by Clarence Budington Kelland and illustrated by Paul Meylan
  • "Sunset Pass" -- A Novel -- Last Installment -- by Zane Grey and illustrated by W.H.D. Koerner
  • "The Sheriff" by Samuel A. Derieux and illustrated by Stockton Mulford

    • SHORT FEATURES:

  • If You Ask Me by Merle Crowell

    • Interesting People:

  • Clifton Robert Sparks, Jr. by Stella Burke May
  • Ethel Christoffersen by H.D. Christoffersen
  • Charlie Ulrich by Brett Yates
  • Gladys Chase Gilmore by Rosa Strider Reilly
  • Guy Hunter by Frederick A. Jacobson
  • What the "Auction" Means to Me includes the 3 prize winners
  • Prize Contest Announcement: If You Had Leisure and Money What Would You Do with Them?
  • The Family's Problems

    • Notable advertising in this issue is as follows: the Straight-Eight from Maron Motor Car Company, Ivory Flakes, "He's a Great Boss!" ad from Metropolitan Life Insurance Co. with illustration by James Montgomery Flagg, De Soto, 2-pages for Sherwin-Williams, the Victory Six from Dodge, Harley-Davidson 1/4 Ton Capacity Package Truck*, Chesterfield Cigarettes ad with color illustration by Tepper, Barbasol, General Electric Refrigerator illustrated by CJ Munro, Listerine (as an after-shave), Coca-Cola, Prudential, Lucky Strike Cigarettes with a large illustration of Amelia Earhart (black & white), Soap and Water illustrated by Winsor McCay, Gillette, and a Face Brick ad illustrated by Leupold on the back cover. (Note ads that are smaller than a full page are marked with an asterisk (*))